Committee on Transportation Communications (TransComm)
Maggie Kasperski, Marketing & Communications Manager
TransComm offers many opportunities for professional development including the subcommittee’s annual meeting, the annual skills development contest and a monthly webinar series.
The TransComm annual meeting brings together public relations professionals from the 50 states, Puerto Rico and the District of Columbia departments of transportation, along with our consultant partners, representatives of the U.S. DOT and others interested in communicating transportation topics.
Winter Weather Woes and News Media Foes
Thursday, Dec. 5, from 2-3 p.m. ET
Removing snow and ice from the nation’s roadways is often a thankless and potentially dangerous job–yet the public’s expectations could not be higher. Get it wrong and the criticism from key stakeholders such as the news media, politicians, school board officials and environmental groups can be relentless, creating controversy and crisis. This webinar gives state DOT communications officials proven strategies and tactics using traditional and social media to conduct proactive messaging to get ahead of the storm, providing motorists and information about travel conditions, and winter travel tips that can be put to work immediately to keep stakeholders informed, engaged, and empowered before, during, and after the storm.
Hear from Lisa Miller, Utah DOT traveler information and outreach/growth manager, and Rick Nelson, AASHTO Snow and Ice Cooperative Program (SICOP) coordinator on how to deal with these issues and ask them how to deal with your own challenges on this issue! Click here to register.
TransComm Webinar (November 7, 2019)
Social Media Best Practices: Live Tweeting
TransComm Webinar (October 3, 2019)
Getting the Most Out of TransComm: Beyond the Annual Meeting
TransComm Webinar (April 2, 2019)
2019 TransComm Skills Contest
TransComm/AASHTO Webinar (March 8, 2019)
2019 America’s Transportation Awards–Be the Best of the Best!
TransComm Webinar (May 11, 2018)
2018 TransComm Skills Contest–Up the Odds!
TransComm Webinar (April 19, 2018)
Filters, Lenses, and Snaps, Oh My! How DOTs Can Best Navigate the Snapchat Landscape
TransComm Webinar (March 14, 2018)
Strut Your Stuff in the 2018 America’s Transportation Awards Competition
TransComm Webinar (February 6, 2018)
The Anatomy of a Winning Work Zone Safety Campaign
TransComm Webinar (December 8, 2017)
Make Video Work for You: Driving Media Outreach and Social Media Engagement
TransComm Webinar (November 7, 2017)
GIFs, Memes and BuzzFeed: Crafting Fun and Engaging Content
TransComm Webinar (May 31, 2017)
Five Steps to Becoming an Amazing TransComm Judge
TransComm Webinar (May 2, 2017)
TransComm Webinar (March 21, 2017)
Entering Your Projects into the 10th Annual America’s Transportation Awards
TransComm Webinar (February 23, 2017)
Keeping Tabs: How to Stay on Message and Eliminate Surprises
TransComm Webinar (January 5, 2017)
Creating a Visual Engagement Strategy in a Government Organization
TransComm Webinar (April 19, 2016)
TransComm Webinar (March 16, 2016)
TransComm Webinar (February 17, 2016)
Cutting through Workplace Distractions (.wmv file) – Lloyd Brown, AASHTO
TransComm Webinar (January 20, 2016)
Humor in messaging – Tim Tait, Arizona DOT
Humor in safety messaging – Iowa DOT